Members Affinity logo

Members Affinity

Custom-branded discount programs

Markets

About

We create custom-branded membership discount programs for Unions and Associations. Our services allows Union and Association to build their brands and better engage with their members by offering additional value and helping them to live better, save money and enrich their lives. For our retail and merchant partners, affinity and affiliate marketing offers lower direct marketing costs, better conversion rates, and increased customer loyalty and retention. These benefits are well documented and many marketers view affinity programs as a growth area in an era of constrained budgets. There will be multiple revenue streams in the first few years of the business: • Set-up and maintenance fees from the development of a custom-branded discount platform • Transaction-based revenue from sales generated through the platform • Flat-fee based access to merchant partners preferring to pay for access rather than transactions