About
changio is the first omni-channel coalition virtual currency media rewards program. It has been designed to connect, inspire and reward consumers for engaging with their favourite Brands (CPG, Retailers and Restaurants) and Content (TV and/or Movies); to drive impulse purchases, ongoing engagement and loyalty. The more changio members engage, consume and share their brand and content experiences, (by checking-in, scanning, buying, liking, tweeting, sharing, watching videos, surveying, referring, etc), the more changio points (virtual currency) they earn, which can be used towards redeeming cash and/or exclusive rewards. changio is unique in the way it funds its currency by offering brands, retailers and content providers (partners) a pay-for-performance media buying channel that drives deep customer engagement, measurable ROI and rich, deep, real-time customer data.